If it made sense to say that time flows then it would make sense to ask how fast it flows, which doesn’t seem to be a sensible question. Some people reply that time flows at one second per second, but even if we could live with the lack of other possibilities, this answer misses the more basic aspect of the objection. A rate of seconds per second is not a rate at all in physical terms. It is a dimensionless quantity, rather than a rate of any sort.